The Stationery Awards aim to recognise and benchmark good practice and innovation in the retail stationery sector. Each year Stationery Show London plays host to the prestigious Awards and this year, for the first time, the Stationery Awards have expanded to include five NEW Retailer Stationery Awards. 

Starting with just five key categories for stationery retailers to enter, the panel of seven judges each read and viewed all their material online and allocated their scores. 

The first ever Retailer Stationery Award judges panel consisted of: Jane Reucroft, founder and Chloe Bayles, head of wholesale from A Gift From The Gods, Rebecca Saunders, independent retail & ecommerce consultant of Saunders Retail (and ex Not On the High Street/JLP Buyer), Kerri Middleton, managing director of Busy B, Michael Owen co-founder of Lime Stationery & Art, George Wilkinson, managing director of Nuco International and Gemma Bassett, Thirty Under 30 Star Choice and marketing manager of Sinclairs.

“We’d like to thank our judges for taking the time to review all the entries to our five new retailer categories,” said event manager, Hazel Fieldwick.  “It’s been fantastic to involve so many stationery experts in our Awards judging this year.”

“Our congratulations go to all the finalists on being picked out, and we send our thanks to all the other companies and nominees who took the time to complete the entry forms – we appreciate your support!”

All the finalists are listed below.  The winners will be revealed at the Stationery Awards evening on Tuesday 30 April, to which all the finalists will, of course, be invited!

Best Customer Initiative (Instore or Online):

Company: Campaign:
Got2Jot The corporate pop up experience – Bringing Fashion stationery direct to the workplace
Martha Brook Stationery Social 2018
Postmark ‘Post it from the start of time’ – Inhouse franking service, Postmark (Greenwich)
ScrawlrBox The Scrawlr Challenge

Best POS/Merchandised Stationery Display:

Company Campaign Nominated by:
Papersmiths Universe  
Postscript Autumn/Winter 18/19 Nominated by BusyB
Scriptum Fine Stationery Vincero  
Stationery Supplies ‘Find Zen in your Zebra Pen’  

New Store of the Year:

Comme Glom – Online
Papersmiths Brighton and Papersmiths Chelsea

Best Non-Specialist Stationery Retailer:

Company Nominated by:
B&M RETAIL Sinclairs
Little Paperie  
Paperchase Spectrum Noir/Crafter’s Companion
The Alphabet Gift Shop Ltd  

Best Specialist Stationery Retailer:

Cult Pens
Martha Brook Ltd (Notable Collections S.L.U)
Stationery Supplies
The Green Stationery Company


For further information please contact:

Vanessa Fortnam, – 01666 824624.


Due to popular demand for the first eventThe Giftware Association are adding an extra date to its appointment with John Lewis, this time with the cards, stationery and gift wrap buyer. An appointment with John Lewis will take place on 28th June in Farringdon, Central London. The event will take a very similar concept to our meet the buyer events, but held in Central London to allow those in the south to participate, though all members are welcome from across the country. The event will be specially curated, with Lisa Rutherford looking for the following products – CardsGiftwrapStationery CollectionsHome Office StorageSpring Seasons (Easter/Wedding). You will have 20 minutes of quality time with a buyer from John Lewis and will receive feedback on your products and ranges.

 The cost to attend this event is £135 +VAT, with plenty of networking opportunities with your peers

Please book quickly as this event has very limited spaces available, and our first event sold out. To book or find out more info about our events and the meet the buyers series then please contact or book your ticket below. 


CEO Amanda Fergusson of the Greeting Cards Association and CEO Of The Giftware Association Sarah Ward outside the Bank of England  

Sarah Ward, CEO of The Giftware Association was once gain invited to attend one of Bank of England’s Genesis meetings, to discuss the threats and opportunities to SMES in today social and political environment. 

Sarah Ward has attended previous years meetings alongside other association bodies such as the Greeting Card Association, The Car Park Association and various others membership bodies with the unique opportunity to share their members views on the current positions of SMES and what is affecting them with SMES propping up the UK. 

There are 5.7m SMEs in the UK which account for over 99% of private sector firms and 60% of total UK private sector employment. SMEs also account for 73% of all net private sector job creation in the UK, creating about 2m jobs since 2010. With these SMES essentially the backbone of industry in the UK, Discussions at the meeting focused a lot on Brexit and what will happen after and how can an SME prepare. 

Sarh Ward commented “ It’s an incredibly proud moment when you get to stand up in front of a committee to present The Giftware Associations members views. It is sometimes the only chance that these government initiates get to touch upon real data and opinions from the UKS many SMEs. They learn a huge amount from what we present, and it gives me an opportunity to also learn what is happening in other industries that can affect the giftware world. ”

The Giftware Association sent a survey out to its members prior to the meeting to collate our members  views, and the general snapshot of the companies who participated was that there was a very real fear of how Brexit will affect them and their businesses.  The results painted a picture of an industry that is worried about the future, with ‘Confidence being significantly lower than the previous 6 months’ by a massive 71%, and a similar result in ‘Lower expected business growth’ at 54% than that previous 6 months. And as a direct correlation to Brexit, 52% of members surveyed expected the export environment to stay flat, probably whilst in the transitions stage, where the government and the EU will be working towards a hopefully shared goal. The one opinion that is shared by the majority is that the cost of exporting and business will rise, and the smaller the company the more they will suffer. 

To find out more about the results of the survey or to request a copy then please get in touch with a member of the Giftware Association team who will be happy to help and share this data.


Breaking the boundaries of design and innovation, Top Drawer is set to unveil the newly co-located Pulse at their September show, taking place at Olympia London from 8-10 September 2019.

Pulse, which was launched in 2003, has cemented itself as a destination for buyers seeking undiscovered brands and new talent. The co-location with Top Drawer means that visitors will have an opportunity like no other to explore the very best of commercially-ready emerging brands, as well as the best and biggest names in design-led lifestyle products—all under one roof.

Top Drawer Show Director, Alejandra Campos, said: “Top Drawer has always been at the forefront of industry trends, making Pulse the perfect complement to our existing offering. By transitioning Pulse’s cutting-edge content and ethos of unseen, original design into the Top Drawer setting, our visitors will now have unrivalled access to the very best in design-led lifestyle products.”

With applications now open, emerging designers and brands within modern living, fashion and giftware, and who are new to trade or have traded for less than three years, are encouraged to apply by the 30th April 2019 to secure their space and receive a special early bird rate.

Interested designers and brands can contact or (+44)  020 7384 7863 for more information and to submit for Pulse selection.


Follow the latest news and new launches

@TopDrawerLondon #DefineYourStory #TopDrawer #AW18

About Clarion Events

Clarion has outstanding expertise in retail industry with well-established shows including Top Drawer, Pulse, Home & Gift, Scotland Trade Fair, January Furniture Show, Manchester Furniture Show, Internet Retail Expo, Internet Retail Conference in the UK. Premium Fashion Shows Berlin, and Global Sources, Hong Kong.

Clarion Events organises over 200 exhibitions, conferences and events annually across the globe and employs over 2500 people in 15 different countries. More than 16,000 companies trust us with their custom each year and over 1,000,000 people give their valuable time to visit our events.


Nicole Davidson

The Giftware Association has teamed up with Nicole Davidson to present a seminar on ‘How to sell more at Wholesale’. The event will take place in Farringdon, London on 10th May, and will focus on helping businesses develop the skills to master wholesale selling. Nicole has worked with brands such as Top Shop, Next, Seasalt Cornwall and New Look.

Nicole Davidson is an expert in fashion buying and the retail industry, with a particular focus on womenswear. Her skills and experiences help businesses at each stage of the development process; from initial development to getting the right products to market at the right time. Assisting businesses of all sizes to reach their goal, giving expert advice and assisting at every stage of the product life cycle.

The seminar will cover hot topics that will help your business grow and meet its goals

– Preparation

– Finding you potential wholesale customers

– How to get noticed and not ignored

– Tradeshows

– Pitching

There will also be a Q&A session focusing and wholesale surgery, where you will get the opportunity to ask Nicole any questions you have about the buying process as well as listening to issues from other brands within the industry.

The course will cost £85 but be quick as the spaces will be limited. Please book below or contact if you would like to organise a group booking.