LICENSING LEADERSHIP SUMMIT GOES VIRTUAL

First speakers are announced for the C-level thought leadership conference. Culminating Festival of Licensing, Licensing Leadership Summit will take place October 28-29, 2020 · Licensing Leadership Summit will unite global brand leaders virtually on EST time zone ·

https://www.licensingleadershipsummit.com/

July 30, 2020: The Licensing Leadership Summit, which was set to take place this November in New York City, will now go virtual as part of Festival of Licensing. The Summit is the only virtual conference to unite C-level executives from the world’s largest players across manufacturing, retail and brands to discuss, debate and collaborate on the future of brand licensing. The executive conference will take place Oct. 28-29. Festival of Licensing is a four-week, large-scale virtual gathering bringing together the licensing industry from all corners of the world to connect, learn, strike deals and do business on an international stage.

First speakers are locked in

Drawing from modern art and youth culture to tackle top brand licensing trends and topics such as TikTok, eSports and gaming, to evergreens like museum licensing, early Licensing Leadership Summit speakers will include:

• Robin Sayetta, Museum of Modern Art (MoMA) – Different by Design: MoMA’s Modern Approach to Museum Licensing

• Lauren Winarski, Funko – I Want it Now!: Using the Fan to Expand Distribution

• Stone Newman, Pocket.watch, and Shion Kaji, Ryan’s World – Influencers: Are they Delivering on their Brand Promise?

• Chris Petrovic, Zynga – How Games Ate the Licensing World

• Maca Rotter, Panaderia – Esports: The Hottest New Licensing Category

• Greg Goodfried, UTA – Session on TikTok

• Sid Kaufman, UTA, and Stevin John (Blippi), YouTube star – Digital Talent: The Future

• Max Luthy, Trendwatching – Finding Opportunity in the Overwhelm: Key Trends in Consumerism

• Connie Chang, C-Life Group, and Tonya Kirby, Retro Brands – What Do Licensees Want?

The Global Licensing Group at Informa Markets, the organization behind Licensing Leadership Summit and Festival of Licensing, is calling for additional speakers now and are asked to visit Call For Papers to submit for topics or speaking opportunities.

Amanda Cioletti, Event and Content Director, Global Licensing Group, Informa Markets, says: “As with everything, if you look in the right places, there is always a silver lining. Transitioning Licensing Leadership Summit online and bringing live broadcast content to our attendees means our event is now more accessible than ever to a truly global C-suite audience, which means more diversity of speakers,

more opportunities to connect and richer content on offer. We are excited for our speakers and content to reflect a world vision of the future of the brand licensing industry.”

Anna Knight, Vice President, Global Licensing Group, Informa Markets, adds: “The Licensing Leadership Summit will bring together leaders and decision makers from around the world with the experience, expertise and influence to shape the future of the industry. They will analyze the huge, world-changing events of 2020 including, of course, the impact of COVID-19, and draw on key learnings from the previous three weeks of Festival of Licensing to drive strategic direction for this sector in 2021. It is an unmissable two-day event for all senior leaders working directly or indirectly with the licensing industry to play a critical role in ensuring this sector is fighting fit for a future beyond the pandemic.”

About Licensing Leadership Summit

The Licensing Leadership Summit is an executive-level conference and networking event that brings together leading professionals from the brand licensing industry’s most influential organizations including licensees, retailers, agents, service providers and licensors. With content developed by License Global magazine and organized by the Global Licensing Group at Informa Markets, this intimate gathering is designed to complement the Global Licensing Group’s trade shows and information products, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo China, and License Global magazine.

About Festival of Licensing

Running from 6-29 October 2020, Festival of Licensing is a four-week, large-scale virtual gathering bringing together the licensing industry to connect, learn, strike deals and do business on an international stage. It will be the most inclusive global licensing event to-date and builds off of the momentum of the Global Licensing Group’s Licensing Week Virtual event, which exceeded expectations in its inaugural launch in June.

Festival of Licensing will comprise of four regionally tailored events in key licensing territories, each powered by the Global Licensing Group’s world-leading event brands:

· Week 1: 6-8 October – Europe, powered by Brand Licensing Europe

· Week 2: 14-15 October – Asia, powered by Licensing Expo China and Licensing Expo Japan

· Week 3: 20-22 October – North America and Latin America, powered by Licensing Expo

· Week 4: 28-29 October – Global C-suite virtual conference – Licensing Leadership Summit

About Global Licensing Group

The Global Licensing Group at Informa Markets is the licensing industry’s leading tradeshow organiser and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together. The following events and information products are produced for the licensing industry by the Global Licensing Group at Informa Markets: Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai, The Licensing Leadership Summit, License Global magazine, License Global Daily E-News and Brand XT. Global Licensing Group events are sponsored by Licensing International.

About Licensing International Licensing International is the leading trade organization for the global brand licensing industry. Licensing International’s mission is to foster the growth and expansion of licensing around the world, raise the level of professionalism for licensing practitioners, and create greater awareness of the benefits of licensing to the business community at large. Founded in 1985, Licensing International members in over 40 countries enjoy access to an array of benefits. Visit LicensingInternational.org for more information.

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